Brand identity / Logo, Stationery, Signage, Interaction Design, Transport
Galați is a large city in the south east of Romania, known to be the largest port town on the Danube River. Its major economic centre is based around Galați Steel Plant and mineral exports. The identity is inspired by the industry that once saved the town from declining after the World War II.
Focusing on the shape and colours of the bornite mineral rock, the identity seeks to remind people that their town is a precious stone. It may be grey on the outside, but the inside is colourful in many ways.
Find places of interest in the city, share your captured shots with the world and experience the beauty in colours through interactive sculptures across town.